diff --git a/awx/main/management/commands/inventory_import.py b/awx/main/management/commands/inventory_import.py
index 31df67c6df..eef509061e 100644
--- a/awx/main/management/commands/inventory_import.py
+++ b/awx/main/management/commands/inventory_import.py
@@ -742,7 +742,7 @@ class Command(NoArgsCommand):
         free_instances = license_info.get('free_instances', 0)
         time_remaining = license_info.get('time_remaining', 0)
         new_count = Host.objects.filter(active=True).count()
-        if time_remaining <= 0:
+        if time_remaining <= 0 and not license_info.get('demo', False):
             self.logger.error('License has expired')
             raise CommandError("License has expired!")
         if free_instances < 0: