diff --git a/awxkit/awxkit/cli/docs/README.md b/awxkit/awxkit/cli/docs/README.md
index 11676ee5dd..d8f1dfc85a 100644
--- a/awxkit/awxkit/cli/docs/README.md
+++ b/awxkit/awxkit/cli/docs/README.md
@@ -1,7 +1,7 @@
 AWX Command Line Interface
 ==========================
 
-awx is the official command-line client for AWX.  It:
+`awx` is the official command-line client for AWX.  It:
 
 * Uses naming and structure consistent with the AWX HTTP API
 * Provides consistent output formats with optional machine-parsable formats