diff --git a/awx/static/api/api.css b/awx/static/api/api.css
index 509d604f2f..a1d7a3fb55 100644
--- a/awx/static/api/api.css
+++ b/awx/static/api/api.css
@@ -47,8 +47,9 @@ body .navbar .navbar-brand:hover {
 }
 body .navbar .navbar-brand img {
   display: inline-block;
-  max-width: 150px;
-  max-height: 50px;
+  width: 93px;
+  height: 30px;
+  margin-right:14px;
 }
 body .navbar .navbar-brand > span {
   display: inline-block;
diff --git a/awx/templates/rest_framework/api.html b/awx/templates/rest_framework/api.html
index 7ae3c811f8..7a0df3670d 100644
--- a/awx/templates/rest_framework/api.html
+++ b/awx/templates/rest_framework/api.html
@@ -24,7 +24,7 @@
           <span class="icon-bar"></span>
         </button>
         <a class="navbar-brand" href="{% url 'api:api_root_view' %}">
-          <img class="logo" src="{% static 'assets/main_menu_logo.png' %}">
+          <img class="logo" src="{% static 'assets/tower-logo-header.svg' %}">
           <span>{% trans 'REST API' %}</span>
         </a>
         <a class="navbar-title" href="{{ request.get_full_path }}">
@@ -49,10 +49,7 @@
 <div id="footer">
   <div class="container">
     <div class="row">
-      <div class="col-sm-6 footer-logo">
-        <a href="http://www.ansible.com" target="_blank">
-          <img alt="Red Hat, Inc. | Ansible, Inc." src="{% static 'assets/footer-logo.png' %}" />
-        </a>
+      <div class="col-sm-6">
       </div>
       <div class="col-sm-6 footer-copyright">
         Copyright &copy; 2016 <a href="http://www.redhat.com" target="_blank">Red Hat</a>, Inc. All Rights Reserved.
diff --git a/awx/ui/client/assets/tower-logo-header.svg b/awx/ui/client/assets/tower-logo-header.svg
new file mode 100644
index 0000000000..61e1de41da
--- /dev/null
+++ b/awx/ui/client/assets/tower-logo-header.svg
@@ -0,0 +1 @@
+<svg id="logo" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 92.42 30"><defs><style>.cls-1{fill:#707070;}.cls-2{fill:#fff;}</style></defs><title>tower-logo-header2</title><path class="cls-1" d="M40.6,9.8V20.9H39.2V9.8H35.6V8.5h8.6V9.7l-3.6.1h0Z"/><path class="cls-1" d="M50.8,21.1c-3.1,0-5.1-2.6-5.1-6.4s2.1-6.4,5.2-6.4,5.2,2.6,5.2,6.4S53.9,21.1,50.8,21.1Zm0-11.5c-2.1,0-3.7,2-3.7,5.1s1.6,5.2,3.8,5.2,3.7-2,3.7-5.1S53,9.6,50.8,9.6h0Z"/><path class="cls-1" d="M68.4,20.9H66.8L64.9,13c-0.2-.8-0.5-2.1-0.6-2.8-0.1.8-.4,1.9-0.6,2.8l-1.9,7.9H60.3L57.7,8.5h1.4l1.4,7.9c0.1,0.8.4,2.2,0.5,2.8,0.1-.6.4-1.9,0.6-2.7l2-8H65l2,8c0.2,0.8.5,2.1,0.6,2.7,0.1-.6.3-1.9,0.5-2.8l1.4-7.9h1.3Z"/><path class="cls-1" d="M73.4,20.9V8.5h7.5V9.7H74.8v3.9h3.5v1.3H74.8v4.7h6.4v1.2C81.2,20.9,73.4,20.9,73.4,20.9Z"/><path class="cls-1" d="M89.6,15.5l2.7,5.4H90.7L88,15.6H85.1v5.3H83.7V8.5h4.9c2.2,0,3.8,1.1,3.8,3.5A3.09,3.09,0,0,1,89.6,15.5Zm-1-5.7H85.2v4.6h3.3c1.8,0,2.7-.8,2.7-2.3s-0.9-2.3-2.6-2.3h0Z"/><circle class="cls-1" cx="15" cy="15" r="15"/><path class="cls-2" d="M22.1,21l-6-14.4a1,1,0,0,0-1.8,0L7.7,22.3H10l2.6-6.5,7.7,6.3a2,2,0,0,0,.8.4,1,1,0,0,0,1.1-1V21.4A0.6,0.6,0,0,0,22.1,21ZM15.2,9.2l3.9,9.6-5.9-4.6Z"/></svg>
\ No newline at end of file
diff --git a/awx/ui/client/assets/tower-logo-login.svg b/awx/ui/client/assets/tower-logo-login.svg
new file mode 100644
index 0000000000..2db9414ecd
--- /dev/null
+++ b/awx/ui/client/assets/tower-logo-login.svg
@@ -0,0 +1 @@
+<svg id="Layer_1" data-name="Layer 1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 111.83 41.32"><defs><style>.cls-1{fill:#4e4e50;}.cls-2{fill:#cb2026;}.cls-3{fill:#fff;}</style></defs><title>tower-logo-login2</title><path class="cls-1" d="M54.62,17.23v12.2H53.1V17.23h-4V15.8h9.53v1.42h-4Z"/><path class="cls-1" d="M65.87,29.64c-3.41,0-5.62-2.9-5.62-7s2.27-7,5.69-7,5.69,2.9,5.69,7S69.25,29.64,65.87,29.64Zm0-12.67c-2.35,0-4.08,2.19-4.08,5.62s1.79,5.69,4.16,5.69,4.1-2.19,4.1-5.62S68.22,17,65.85,17h0Z"/><path class="cls-1" d="M85.16,29.43H83.45l-2.14-8.71c-0.22-.9-0.5-2.27-0.66-3.07-0.16.84-.44,2.14-0.66,3.07l-2.14,8.71H76.17L73.44,15.78H75l1.59,8.76c0.16,0.9.39,2.38,0.5,3,0.11-.66.43-2.11,0.64-3l2.16-8.79h1.64l2.16,8.79c0.22,0.88.52,2.33,0.64,3,0.11-.66.35-2.14,0.5-3l1.59-8.76h1.48Z"/><path class="cls-1" d="M90.76,29.43V15.78H99v1.44H92.28V21.5h3.89v1.38H92.3v5.2h7v1.38H90.76v0Z"/><path class="cls-1" d="M108.62,23.51l3,5.91h-1.75l-2.92-5.8h-3.22v5.8H102.2V15.78h5.39c2.39,0,4.24,1.23,4.24,3.85A3.72,3.72,0,0,1,108.62,23.51Zm-1.14-6.32h-3.76v5.08h3.62c2,0,3-.84,3-2.55s-1-2.5-2.79-2.5Z"/><circle class="cls-2" cx="20.66" cy="20.66" r="20.66"/><path class="cls-3" d="M30.5,28.86L22.29,9.06A1.33,1.33,0,0,0,21,8.19a1.38,1.38,0,0,0-1.31.88l-9,21.72h3.09l3.57-9L28,30.39a1.73,1.73,0,0,0,1.14.5,1.48,1.48,0,0,0,1.51-1.44s0,0,0,0A2,2,0,0,0,30.5,28.86ZM21,12.68l5.34,13.2L18.28,19.5Z"/><path class="cls-1" d="M54,37.69a2.42,2.42,0,0,1-.44.81,1.76,1.76,0,0,1-.65.48,1.93,1.93,0,0,1-.77.16A1.57,1.57,0,0,1,51.37,39a2,2,0,0,1-.56-0.41V39h-1V32.39l1-.52v2.49a3,3,0,0,1,.6-0.43,1.53,1.53,0,0,1,.73-0.17,1.92,1.92,0,0,1,.77.16,1.65,1.65,0,0,1,.63.49,2.41,2.41,0,0,1,.42.85,4.55,4.55,0,0,1,.15,1.25A3.55,3.55,0,0,1,54,37.69Zm-1.14-2.52A1,1,0,0,0,52,34.74a1.14,1.14,0,0,0-.66.2,2,2,0,0,0-.5.45v2.15a1.75,1.75,0,0,0,.22.24,1.88,1.88,0,0,0,.28.22,1.74,1.74,0,0,0,.33.16,1.14,1.14,0,0,0,.38.07,0.94,0.94,0,0,0,.83-0.41,2.14,2.14,0,0,0,.27-1.26,2.57,2.57,0,0,0-.31-1.41v0Z"/><path class="cls-1" d="M57,40.82H55.92l0.73-1.91-1.89-5H55.9l0.84,2.51,0.13,0.39L57,37.2l0.11,0.4q0,0.14.07,0.28l0.08-.3,0.11-.39,0.14-.42,0.13-.38,0.88-2.54h1.07Z"/><path class="cls-1" d="M74,36.56v0.2H70.56a2.1,2.1,0,0,0,.16.64,1.38,1.38,0,0,0,.3.43,1.14,1.14,0,0,0,.39.25,1.24,1.24,0,0,0,.45.08,1.58,1.58,0,0,0,.59-0.1A2.19,2.19,0,0,0,73,37.75l0.59,0.65a2.52,2.52,0,0,1-.76.5,2.6,2.6,0,0,1-1,.17,2.13,2.13,0,0,1-.85-0.17,2,2,0,0,1-.7-0.52,2.51,2.51,0,0,1-.48-0.84,3.41,3.41,0,0,1-.17-1.14,3.65,3.65,0,0,1,.17-1.14,2.42,2.42,0,0,1,.45-0.84,1.92,1.92,0,0,1,.7-0.51,2.27,2.27,0,0,1,.91-0.17,2.08,2.08,0,0,1,1,.2,1.94,1.94,0,0,1,.67.56,2.42,2.42,0,0,1,.4.82,3.63,3.63,0,0,1,.14,1C74,36.43,74,36.56,74,36.56Zm-1.14-1.14A1.14,1.14,0,0,0,72.62,35a1,1,0,0,0-.36-0.28,1.25,1.25,0,0,0-.53-0.1,1,1,0,0,0-.81.34,1.68,1.68,0,0,0-.36,1h2.39a2.27,2.27,0,0,0-.07-0.5h0Z"/><path class="cls-1" d="M78.32,39v-0.5a3,3,0,0,1-.6.43,1.52,1.52,0,0,1-.73.17A1.92,1.92,0,0,1,76.22,39a1.65,1.65,0,0,1-.63-0.49,2.41,2.41,0,0,1-.42-0.85A4.55,4.55,0,0,1,75,36.36a3.56,3.56,0,0,1,.17-1.14,2.41,2.41,0,0,1,.44-0.81,1.76,1.76,0,0,1,.65-0.48,1.93,1.93,0,0,1,.77-0.16,1.57,1.57,0,0,1,.73.18,2,2,0,0,1,.56.42v-2l1-.52V39h-1Zm0-3.63a1.77,1.77,0,0,0-.22-0.24,1.86,1.86,0,0,0-.28-0.22,1.69,1.69,0,0,0-.34-0.16,1.14,1.14,0,0,0-.36-0.07,0.94,0.94,0,0,0-.83.4A2.14,2.14,0,0,0,76,36.33a2.58,2.58,0,0,0,.34,1.36,1,1,0,0,0,.85.43,1.14,1.14,0,0,0,.66-0.2,2,2,0,0,0,.5-0.45V35.38Z"/><path class="cls-1" d="M87.77,39V36H84.61v3h-1V32.18h1v2.76h3.16V32.17h1V39h-1v0Z"/><path class="cls-1" d="M93.37,39V38.5a2.27,2.27,0,0,1-.63.44,1.76,1.76,0,0,1-.78.17A2.27,2.27,0,0,1,91.34,39a1.61,1.61,0,0,1-.57-0.3,1.55,1.55,0,0,1-.42-0.53,1.82,1.82,0,0,1-.16-0.8,1.64,1.64,0,0,1,.16-0.74,1.44,1.44,0,0,1,.41-0.53,1.84,1.84,0,0,1,.65-0.31,3.2,3.2,0,0,1,.81-0.1,2.84,2.84,0,0,1,1.14.19V35.53a0.83,0.83,0,0,0-.25-0.65,1,1,0,0,0-.72-0.23,3,3,0,0,0-.72.08A2.57,2.57,0,0,0,91,35l-0.38-.7a3.15,3.15,0,0,1,.8-0.34,3.6,3.6,0,0,1,1-.11,2.17,2.17,0,0,1,1.4.42,1.56,1.56,0,0,1,.53,1.3v3.52h-1V39Zm0-2.19a1.86,1.86,0,0,0-.49-0.17,3.41,3.41,0,0,0-.69-0.09,1.3,1.3,0,0,0-.77.2,0.65,0.65,0,0,0-.28.56,0.82,0.82,0,0,0,.25.61,1,1,0,0,0,.74.24,1.36,1.36,0,0,0,.74-0.2,1.76,1.76,0,0,0,.5-0.45V36.82h0Z"/><path class="cls-1" d="M98.26,38.83a1.71,1.71,0,0,1-.43.17,2.27,2.27,0,0,1-.56.07,1.14,1.14,0,0,1-.83-0.24,1.47,1.47,0,0,1-.31-1v-3H95.39V33.87h0.74V32.41l1-.52v2h1.26v0.92H97.1v2.79a0.72,0.72,0,0,0,.13.49,0.55,0.55,0,0,0,.41.13,1.35,1.35,0,0,0,.4-0.07A1.72,1.72,0,0,0,98.38,38Z"/><path class="cls-1" d="M101.45,33.44a1.14,1.14,0,0,1-.63.63,1.25,1.25,0,0,1-.93,0,1.14,1.14,0,0,1-.63-0.63,1.25,1.25,0,0,1,0-.93,1.14,1.14,0,0,1,.59-0.61,1.25,1.25,0,0,1,.93,0,1.14,1.14,0,0,1,.63.63A1.25,1.25,0,0,1,101.45,33.44Zm-0.17-.85a1,1,0,0,0-.2-0.32,1,1,0,0,0-.32-0.2,1,1,0,0,0-.78,0,1,1,0,0,0-.52.52,1.06,1.06,0,0,0,0,.78,1,1,0,0,0,.52.52,1.06,1.06,0,0,0,.78,0,1,1,0,0,0,.32-0.2,1,1,0,0,0,.2-0.32A1.06,1.06,0,0,0,101.28,32.59Zm-0.45.36a0.39,0.39,0,0,1-.19.13l0.26,0.52h-0.26l-0.25-.45h-0.24V33.6H99.91V32.31h0.72a0.38,0.38,0,0,1,.14.07,0.34,0.34,0,0,1,.09.13,0.41,0.41,0,0,1,0,.17A0.39,0.39,0,0,1,100.82,33Zm-0.2-.38a0.24,0.24,0,0,0-.15,0h-0.34v0.36h0.34a0.24,0.24,0,0,0,.15,0,0.19,0.19,0,0,0,0-.38h0Z"/><path class="cls-1" d="M68.22,35.53a2,2,0,0,1-1.14.67l1.4,2.8H67.35L66,36.29H64.44V39h-1V32.18h3a2.85,2.85,0,0,1,.84.13,2,2,0,0,1,.69.38,1.75,1.75,0,0,1,.48.64,2.19,2.19,0,0,1,.17.91A2.06,2.06,0,0,1,68.22,35.53Zm-1-2.13a1.22,1.22,0,0,0-.84-0.26h-2v2.19h2a1.26,1.26,0,0,0,.84-0.27,1,1,0,0,0,.32-0.78,1,1,0,0,0-.32-0.86h0Z"/><path class="cls-1" d="M56.29,13l-0.49-1.59H53.08L52.59,13H49.88l3.3-9.1h2.55L59,13H56.29ZM55,8.76c-0.32-1.14-.47-1.66-0.58-2.27-0.11.61-.26,1.14-0.58,2.27l-0.17.59h1.5Z"/><path class="cls-1" d="M66.22,13l-2.16-3c-0.4-.56-1.14-1.73-1.41-2.13a22.7,22.7,0,0,1,.08,2.34v2.77H60.31V3.84h2.27l2,2.68c0.35,0.59,1.16,1.8,1.35,2.17a22.7,22.7,0,0,1-.08-2.34V3.87h2.41V13h-2Z"/><path class="cls-1" d="M73.59,13.09A7.23,7.23,0,0,1,69.77,12L71,10a5.48,5.48,0,0,0,2.66.91c0.9,0,1.14-.16,1.14-0.58s-0.33-.55-1.55-0.83C71,9,70,8.35,70,6.56s1.43-2.83,3.62-2.83a6,6,0,0,1,3.62,1L76,6.75a4.4,4.4,0,0,0-2.49-.9c-0.75,0-.92.27-0.92,0.59S72.87,7,74,7.22c2.27,0.55,3.3,1.24,3.3,2.94C77.34,12.23,75.77,13.09,73.59,13.09Z"/><path class="cls-1" d="M79,13V3.85h2.56V13H79Z"/><path class="cls-1" d="M87.81,13H83.46V3.85h4.38c2.27,0,3.17.84,3.17,2.37A1.85,1.85,0,0,1,89.87,8a2,2,0,0,1,1.3,2C91.22,11.87,90.1,13,87.81,13Zm0-7.1H85.87V7.28h1.89a0.66,0.66,0,0,0,.8-0.72,0.67,0.67,0,0,0-.63-0.71H87.81Zm0.1,3.34h-2V11h2a0.82,0.82,0,0,0,.91-0.9A0.8,0.8,0,0,0,88,9.2H87.92Z"/><path class="cls-1" d="M92.76,13V3.85h2.55v6.89h4v2.19H92.76Z"/><path class="cls-1" d="M100.73,13V3.85h6.95V6h-4.41V7.19h2.68V9.27h-2.68v1.56h4.55v2.11h-7.08Z"/></svg>
\ No newline at end of file
diff --git a/awx/ui/client/src/about/about.block.less b/awx/ui/client/src/about/about.block.less
index d5453c0cf2..c2175648b6 100644
--- a/awx/ui/client/src/about/about.block.less
+++ b/awx/ui/client/src/about/about.block.less
@@ -2,7 +2,7 @@
 @import "awx/ui/client/src/shared/branding/colors.default.less";
 
 .About-cowsay--container{
-	width: 340px; 
+	width: 340px;
 	margin: 0 auto;
 }
 .About-cowsay--code{
@@ -23,10 +23,8 @@
 	padding-top: 0px;
 }
 .About-brand--redhat{
-	max-width: 420px;
-	margin: 0 auto;
-	margin-top: -50px;
-	margin-bottom: -30px;
+    float: left;
+    width: 112px;
 }
 .About-brand--ansible{
 	max-width: 120px;
@@ -36,7 +34,14 @@
 	position: absolute;
 	top: 15px;
 	right: 15px;
+    z-index: 10;
 }
 .About p{
 	color: @default-interface-txt;
-}
\ No newline at end of file
+    margin: 0;
+    font-size: 12px;
+    padding-top: 10px;
+}
+.About-modal--footer {
+    clear: both;
+}
diff --git a/awx/ui/client/src/about/about.partial.html b/awx/ui/client/src/about/about.partial.html
index 8d0c355e5c..d3148fffa6 100644
--- a/awx/ui/client/src/about/about.partial.html
+++ b/awx/ui/client/src/about/about.partial.html
@@ -2,7 +2,6 @@
     <div class="modal-dialog">
         <div class="modal-content">
             <div class="modal-header">
-                <img class="About-brand--ansible img-responsive" src="/static/assets/ansible_tower_logo_minimalc.png" />
                 <button data-dismiss="modal" type="button" class="close About-close">
                     <span class="fa fa-times-circle"></span>
                 </button>
@@ -22,11 +21,11 @@
                 ||     ||
 </pre>
                 </div>
-                <img class="About-brand--redhat img-responsive" src="/static/assets/redhat_ansible_lockup.png" />
-                <p class="text-center">Copyright 2016. All rights reserved.<br>
-                Ansible and Ansible Tower are registered trademarks of <a href="http://www.redhat.com/" target="_blank">Red Hat, Inc</a>.<br>
-                Visit <a href="http://www.ansible.com/" target="_blank">Ansible.com</a> for more information.<br>
-                {{subscription}}</p>
+                <div class="About-modal--footer">
+                    <img class="About-brand--redhat img-responsive" src="/static/assets/tower-logo-login.svg" />
+                    <p class="text-right">Copyright &copy; 2016 Red Hat, Inc. <br>
+                    Visit <a href="http://www.ansible.com/" target="_blank">Ansible.com</a> for more information.<br>
+                </div>
         </div>
     </div>
 </div>
diff --git a/awx/ui/client/src/footer/footer.partial.html b/awx/ui/client/src/footer/footer.partial.html
index 32ec05bb05..acfc2b1026 100644
--- a/awx/ui/client/src/footer/footer.partial.html
+++ b/awx/ui/client/src/footer/footer.partial.html
@@ -1,8 +1,3 @@
 <footer class='Footer'>
-    <a href="http://www.ansible.com" target="_blank">
-        <div class="Footer-logo" ng-class="{'is-loggedOut' : !$root.current_user.username}">
-            <img id="footer-logo" alt="Red Hat, Inc. | Ansible, Inc." class="Footer-logoImage" src="/static/assets/footer-logo.png">
-        </div>
-    </a>
     <div class="Footer-copyright" ng-class="{'is-loggedOut' : !$root.current_user.username}">Copyright &copy 2016 <a class="Footer-link" href="http://www.redhat.com" target="_blank">Red Hat</a>, Inc.</div>
 </footer>
diff --git a/awx/ui/client/src/login/loginModal/loginModal.block.less b/awx/ui/client/src/login/loginModal/loginModal.block.less
index 464eb3c9f0..d898bd3da4 100644
--- a/awx/ui/client/src/login/loginModal/loginModal.block.less
+++ b/awx/ui/client/src/login/loginModal/loginModal.block.less
@@ -42,7 +42,7 @@
 }
 
 .LoginModal-header {
-    text-align: center;
+    text-align: left;
     background-color: @login-header-bg;
     border-bottom: 0;
     border-top-right-radius: 4px;
@@ -56,14 +56,9 @@
     padding-right: 20px;
 }
 
-.LoginModal-logoImage {
-    max-width: 100%;
-}
-
-.LoginModal-logoImage--notCustom {
-    max-width: 190px;
-    margin-top: 6px;
-    margin-bottom: 6px;
+.LoginModal-logoImage, .LoginModal-logoImage--notCustom {
+    max-width: 112px;
+    margin: 20px 20px 10px 20px;
 }
 
 .LoginModal-alert {
diff --git a/awx/ui/client/src/login/loginModal/loginModal.controller.js b/awx/ui/client/src/login/loginModal/loginModal.controller.js
index 001abc3591..04602805c4 100644
--- a/awx/ui/client/src/login/loginModal/loginModal.controller.js
+++ b/awx/ui/client/src/login/loginModal/loginModal.controller.js
@@ -92,7 +92,7 @@ export default ['$log', '$cookieStore', '$compile', '$window', '$rootScope', '$l
             scope.customLogo = "custom_console_logo.png";
             scope.customLogoPresent = true;
         } else {
-            scope.customLogo = "login_modal_logo.png";
+            scope.customLogo = "tower-logo-login.svg";
             scope.customLogoPresent = false;
         }
 
diff --git a/awx/ui/client/src/main-menu/main-menu.block.less b/awx/ui/client/src/main-menu/main-menu.block.less
index d64b5de3d3..89bafa127a 100644
--- a/awx/ui/client/src/main-menu/main-menu.block.less
+++ b/awx/ui/client/src/main-menu/main-menu.block.less
@@ -26,6 +26,9 @@
 .MainMenu-logoImage {
     max-width: 147px;
     max-height: 50px;
+    height: 30px;
+    width: 93px;
+    margin: 20px;
 }
 
 .MainMenu-item {
@@ -172,7 +175,7 @@
     }
 
     .MainMenu-logoImage {
-        margin-top: 5px;
+        margin-top: 15px;
     }
 
     .MainMenu-item--notMobile {
diff --git a/awx/ui/client/src/main-menu/main-menu.partial.html b/awx/ui/client/src/main-menu/main-menu.partial.html
index f05ab5b1ab..9b2b3ee7af 100644
--- a/awx/ui/client/src/main-menu/main-menu.partial.html
+++ b/awx/ui/client/src/main-menu/main-menu.partial.html
@@ -5,7 +5,7 @@
         class="MainMenu-logo"
         ng-class="{'is-loggedOut' : !$root.current_user.username}">
         <img class="MainMenu-logoImage"
-            ng-src="/static/assets/main_menu_logo.png">
+            ng-src="/static/assets/tower-logo-header.svg">
     </a>
 
     <!-- Mobile menu items -->