diff --git a/awx/static/custom_504.html b/awx/static/custom_504.html
index f3d94232d8..5f39b7f28d 100644
--- a/awx/static/custom_504.html
+++ b/awx/static/custom_504.html
@@ -8,7 +8,7 @@
   <body>
     <div class="container">
         <div class="upper_div">
-            <img class="main_image" src="/static/awx-spud-reading.svg"/>
+            <img class="main_image" src="/static/awx-spud-reading.svg"  alt="AWX mascot reading a book"/>
             <span class="error_number">504</span>
         </div>
         <div class="message_div">
