diff --git a/awx/main/management/commands/inventory_import.py b/awx/main/management/commands/inventory_import.py
index aae0cc2892..9adc43a08a 100644
--- a/awx/main/management/commands/inventory_import.py
+++ b/awx/main/management/commands/inventory_import.py
@@ -1125,7 +1125,7 @@ class Command(NoArgsCommand):
         available_instances = license_info.get('available_instances', 0)
         free_instances = license_info.get('free_instances', 0)
         time_remaining = license_info.get('time_remaining', 0)
-        new_count = Host.objects.filter(active=True).count()
+        new_count = Host.objects.active_count()
         if time_remaining <= 0 and not license_info.get('demo', False):
             self.logger.error('License has expired')
             raise CommandError("License has expired!")
diff --git a/awx/main/managers.py b/awx/main/managers.py
index c2a0335f04..2fbe84a772 100644
--- a/awx/main/managers.py
+++ b/awx/main/managers.py
@@ -8,6 +8,14 @@ from django.db import models
 from django.utils.functional import cached_property
 
 
+class HostManager(models.Manager):
+    """Custom manager class for Hosts model."""
+
+    def active_count(self):
+        """Return count of active, unique hosts for licensing."""
+        return self.filter(active=True, inventory__active=True).distinct('name').count()
+
+
 class InstanceManager(models.Manager):
     """A custom manager class for the Instance model.
 
diff --git a/awx/main/models/inventory.py b/awx/main/models/inventory.py
index b2ed06da14..2fb8895947 100644
--- a/awx/main/models/inventory.py
+++ b/awx/main/models/inventory.py
@@ -31,6 +31,7 @@ from django.core.cache import cache
 # AWX
 from awx.main.constants import CLOUD_PROVIDERS
 from awx.main.fields import AutoOneToOneField
+from awx.main.managers import HostManager
 from awx.main.models.base import *
 from awx.main.models.jobs import Job
 from awx.main.models.unified_jobs import *
@@ -387,6 +388,8 @@ class Host(CommonModelNameNotUnique):
         help_text=_('Inventory source(s) that created or modified this host.'),
     )
 
+    objects = HostManager()
+
     def __unicode__(self):
         return self.name